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Preparing Your Product Strategy - Erbil: Preparing Your Product Strategy - Day 2

Start Date July 20, 2016

Start Time 17:30

End Date July 20, 2016

End Time 21:00


This course will gaud you to better make important decisions relating to the development and implementation of a pricing strategy that is suitable to the marketing and business strategy of your company. Also how to explore strategies and tactics that are used to build, measure and manage brands and brand equity, including the introduction of new products. Also covers creative decisions in branding.  After attending the course, participants will be better able to:  Analyze and decide whether or not to develop a new product  Describe the levels of product development  Select the level of product development to suit specific circumstances  Conduct new product development and new packaging development 

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